Ambassador Program

The Halifax Ambassador Program is an alliance of individuals who through their association and influence promote Halifax as a premier meetings and conventions destination. Since the Program began in 1983, it has assisted more than 200 individuals in successfully hosting their association’s Halifax conference or event.

Ambassadors are people just like you; people who are proud of their city and its institutions and want to showcase Halifax to their friends and colleagues from around the world. Many associations, whether national or international, often will only come to a particular city if they have a Board or local member who is willing to champion the association’s event. Whether you simply raise the idea and promote the benefits of planning a Halifax meeting or convention, or act as a member of an organizing committee that sees the Halifax conference through to a successful conclusion, the Ambassador Program and Destination Halifax can assist you. Halifax is a fabulous conference destination, and through you we can invite the World to meet here.

Discover how the Destination Halifax suite of Halifax Meeting and Convention services can help you host a successful Halifax conference, convention or event, and be sure to contact Jeff Turner to learn more about the Ambassador Program.


Ambassador Award

The identity for The Ambassador Program, as depicted on the award received by program members, embodies the concepts that define an Ambassador Program members: leadership, strength and innovation. In traditional heraldic iconography the image of the Seahorse represents port cities and the surrounding flowers represent the growth of Halifax as characterized by Ambassador Program members.


Paragon Award

On occasion, one honouree is chosen as the recipient of the Paragon Award, bestowed on an individual whose extraordinary achievements stand out and whose event has brought significant social and/or economic impact to the community.

2013: Mary Pyche and Susan MacKay 2013 National Mental Health Police Liaison Roundtable
2010: Janice Ruddock – International Culinary Tourism Summit
2009: Jim Williams – World Congress on Family Law & Children’s Rights
2008: Doug Prothero – Sail Training International
2006: Bill Campbell – Global Microcredit Summit
2005: Graydon Mitchell – International Association of Special Education
2004: David Precious – International Cleft Lip & Palate Foundation
2003: David Richardson – International Symbiosis Congress

The inaugural Paragon Award was given to David Richardson for his work with the International Symbiosis Congress in 2003. Mary Pyche and Susan MacKay, co-chairs of the 2013 National Mental Health Police Liaison Roundtable, were presented with the Paragon Award on November 21, 2013.

Mary Pyche and Susan MacKay accept the 2013 Paragon Award from Patrick Sullivan, CEO of Nova Scotia Tourism Agency


Spirit of Halifax Award

The Spirit of Halifax award is given, from time to time, to an individual whose outstanding long-term efforts in launching or ensuring the success of a major Halifax event, meeting or conference has made a significant impact on the promotion of the Halifax region and the economic growth of its tourism sector.

The inaugural presentation of the Spirit of Halifax award was made on December 7, 2011, to Jean-Paul Deveau, Chair of the Halifax 2011 Canada Games Host Society.

Myles, mascot of the annual Scotiabank Blue Nose Marathon, was presented with the Spirit of Halifax award on December 10, 2012.

Meet Our Ambassadors

Search our member directory by industry sector, alphabetically by surname or association name, and by year of induction into the program.

Industry Sector: Association: Surname: Year: